The Announcement Feature
The Announcement feature allows you to broadcast visible messages directly on your website, at the right time and place. It is based on 2 complementary formats: banner, post.
The Announcement feature is part of the Marketing module of your subscription. A subscription including Marketing features is required to activate announcements on your site.
Access to the feature according to your subscription
If your subscription does not include the Marketing module:
the options related to announcements remain visible in your interface;
they are accompanied by the “Pro” label, indicating they are only accessible with a higher subscription;
you can view the available formats, but not activate them on your site.
To use announcements, it is necessary to upgrade to a subscription including Marketing features.
Why use the Announcement feature?
Gain visibility: your messages are seen directly by your site visitors.
Communicate at the right time: with scheduling, you broadcast your announcements only when it’s relevant (event, novelty, important information).
Adapt the message to your goal: each format meets a specific use: quickly inform, detail a message, or captivate immediately.
Best practices for your announcements
Before creating your first announcement, here are some key rules to maximize their impact:
Choose the right format
Banner: short message, continuously visible
Post: detailed or occasional information
Get to the point
one main piece of information per announcement;
a clear and direct message;
a call to action only if it adds real value.
Schedule smartly
favor temporary announcements for occasional information;
avoid leaving an announcement active for too long: it loses effectiveness.
Focus on visuals
use lightweight images or videos;
ensure good readability on mobile;
stay consistent with your visual identity.
Common settings for all announcements
Regardless of the chosen format, you can:
define the message to communicate: Write a clear and concise text. Adapt the message length to the chosen format (short for a banner, more detailed for a post).
add a call to action (optional): Add a button if you want to encourage your visitors to book, visit a page, discover an offer or event,...
choose a publication date (permanent or time-limited).
select a background: color or image
Available formats
The banner
Banners are displayed at the top of your site, across all pages.
They are ideal for broadcasting a short and impactful message while remaining discreet.
Recommended use cases:
highlighting a product or service;
announcing an event;
important information with continuous visibility.
Concrete example
A restaurant displays a banner “Brunch every Sunday from 11 am to 3 pm” with a Reserve button.
Posts
Posts allow you to publish more detailed messages. They are designed to engage your audience with more informative content.
Recommended use cases:
communication about a new feature;
specific promotion or offer;
occasional information requiring more context.
Concrete example
A beauty salon publishes a post detailing a new service, with description, visual, and booking link.
In summary
The Announcement feature allows you to:
communicate effectively directly on your site;
choose the format best suited to your goal;
schedule your messages to remain relevant;
gain visibility without relying on external channels.
By combining the right format, right timing, and clear message, your announcements become a true communication lever for your business.