Why add posts to your site?
Posts enhance communication with your visitors by allowing you to:
Highlight important information
Create clear and attractive visual announcements
Encourage a specific action with a clickable button
Communicate temporarily or permanently
Structure your messages without affecting the main content of the site
Concrete examples:
Announce a special menu for a given period
Highlight an upcoming event
Direct to an online reservation
Inform about a change in hours
Promote ongoing recruitment
Note: if the prerequisites are not met (Announcements section unavailable or display not activated), your posts will not be visible on the site. Make sure to follow the steps below before creating any posts.
Essential Prerequisites
Before creating your first post, ensure the following elements are in place:
The Announcements section is available on your account (marketing option)
Post display is activated (essential step)
Without prior activation, your posts will not be visible on the site, even if they are correctly created.
How to activate post display
Open the CentralApp site editor.
Go to the Announcements section.
Click the activation button located on the right side of the screen.
Once activated, this option allows the display of all published posts on your site.
Create a Post
Accessing Post Creation
In the site editor, open the Announcements section.
Click on Add a message in the panel on the right.
Select the Post content type (CentralApp offers 3 types of announcements, this article focuses solely on posts).
Set Publication Parameters
A. Publication Period
Start date: the post appears on the site from this date.
End date (optional): the post automatically disappears at midnight the following day.
Without an end date, the post remains visible indefinitely.
B. Post Content
Add a clear and explicit title.
Write a short and easily understandable message at a glance.
Avoid including secondary information in the same post.
Multilingual sites: each post must be translated into all activated languages.
C. Call to Action (CTA)
Activate the button in the panel.
Choose the type according to your goals:
Commercial objective: redirects to an internal page (reservation, menu, contact form...).
Custom action: redirects to an external link with custom text.
D. Customize the Background
Image: upload a photo or use a royalty-free image.
Color: by default, it matches your site's branding, but you can customize it.
Tip: a contrasting image or color draws more attention
Manage Multiple Posts
Add multiple posts simultaneously.
Schedule different posts in advance using start and end dates.
Control their visibility to organize your communication over time.
Best Practices for Your Posts
Common issues and solutions:
Post not visible: check the activation of announcements and publication dates.
Non-functional CTA button: ensure the link is correct and complete (https:// if external).
Post not translated on a multilingual site: complete all translations for each activated language.
Use short and impactful sentences.
Plan your posts with start and end dates.
Check mobile display to ensure good readability.
Always translate your posts if your site is multilingual.
Limit text to essentials to maximize visitor attention.