Why Display Your Labels and Certifications
Labels and certifications play a decisive role in your clients' choice of an establishment:
Build Trust: A recognized label reassures your visitors and lends credibility to your business.
Showcase Your Work: They demonstrate your commitment and the quality of your services, validated by external organizations.
Highlight Your Distinctions: Clearly and professionally presenting your labels allows you to differentiate your establishment and draw attention to your achievements.
In summary, a label displayed on your site is a mark of quality that can positively influence your visitors and prospects.
How to Add a Label to Your Site
CentralApp allows you to easily publish your labels and certifications on your site. Follow these steps:
Access the Site Editor and select the "Labels and Certifications" section. This section lists all the labels and certifications that CentralApp currently accepts for your type of establishment or activity.
Click on Add a Label and choose the type of label: Certification, award, guide, membership, sponsorship, endorsement/support
Save and publish so they appear on your site.
Some labels include a score. If you choose these labels, you will need to provide this score, which will also be displayed on your website.
Expected Outcome
Your Label Does Not Appear in the List
If your label or certification is not present in the list:
Contact our team via the chat on the platform.
Provide the necessary documents: official label site, description, type of label, logo, etc.
Our teams will check if the label fits into one of the existing categories and add it to the list if it does.
Remove a Label from Your Site
Access the Site Editor and select the "Labels and Certifications" section.
Click on the trash can next to the label to be removed.
Best Practices for Your Labels
To maximize the impact of your labels and certifications:
Be Selective: Only display labels that are relevant and recognized for your business.
Place Them Visibly: Ideally on the homepage, the "About" page, or your services presentation page.
Update Regularly: Remove outdated labels and add your new distinctions.
Add Details: If a label includes a score or specific distinction, indicate it to enhance credibility.
Accompany Them with Visual Elements: A logo or icon makes the label more impactful and readable.
By applying these best practices, your labels become a real trust lever and a marketing asset for your site.
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