Access the Concept Option
Go to the Website Editor section in the left-hand sidebar of your dashboard.
Open Options.
From the list of active options, select Concept.
If the option is not enabled, activate it using the options activation button.
Write Your Establishment’s Concept
In the Learn more about your business section, you have access to a rich-text editor to present your business concept.
You can apply formatting such as bold, italics, bulleted lists, links, quotations, and more.
Multilingual management: Use the language tabs to translate your text into each language enabled on your website. To enable additional languages on your website, read this article.
Add a Presentation Video
To make the page more engaging, you can embed an explanatory video:
Enable the Concept video toggle.
Select the corresponding language tab.
In the Source field, paste your video link (supported platforms: YouTube (recommended), Vimeo, Dailymotion, Twitch, or Facebook).
Click Preview if you wish to check how the video is embedded.
Enter a caption in the Caption field if needed.
Customize the Name, Cover Image, and Pillars
In the right-hand panel:
Page name: Click this section to change the page name as it appears in your website’s navigation menu.
Cover image: Upload the header image for your Concept page.
Concept pillars: Click the Add a pillar button to add key elements that highlight the main strengths of your concept. To learn more about pillars, read this article.
Publish Your Changes
Make sure the Publication toggle is enabled so the page is visible online.
Click Preview in the top-right corner if you wish to preview the final result.
Remember to click the Save buttons to save your changes.