Why Create a Franchise Page on Your Site
A well-designed franchise page offers several strategic advantages:
Increase your visibility: potential candidates find all the information about your concept in one place.
Centralize applications: all requests are collected via a form, making processing and tracking easier.
Highlight your brand: presentation text, videos, and downloadable documents allow you to showcase your brand's concept and values.
How to Activate and Configure Your Franchise Page
Access the Franchise Module
In your CentralApp dashboard, go to Site Editor > Franchise.
Activate the Page
From your CentralApp dashboard, open the Site Editor, then click on the Franchise module to access your page settings.
Add Presentation Content
Make your page more attractive by adding:
The contact email address for candidates
A detailed descriptive text outlining your concept and its benefits
A presentation video of your franchise
A downloadable document (e.g., brochure or franchise file)
Best Practices for an Effective Franchise Page
Write clear and attractive text: highlight the strengths of your brand and concept. The text should answer essential candidate questions: why choose your franchise, what are the benefits, and how to get started.
Add visual aids: a presentation video or downloadable document increases the credibility and attractiveness of your offer.
Simplify the form: ask only essential questions to qualify the candidate. Too many fields can discourage prospects.
Update regularly: refresh the information on your franchise page to reflect new offers, openings, or investment conditions.
Track applications: centralize all requests received via the form and plan effective follow-up to not lose any serious candidates.